
College Public Relations Manager at Los Angeles Community College District
About the Employer
The Los Angeles Community College District (LACCD) is the largest community college district in the United States, and one of the largest in the world. The LACCD is comprised of nine colleges serving all or part of more than 40 cities in Southern California, spanning a service area of 882 square miles. Our colleges offer instruction to 225,000 students, annually, in 600 associate’s degree and 400 certificate of achievement programs in general, career-technical and transfer education, and contribute significantly to the economic and social well-being of our students and the greater Los Angeles area.
Requirements / Qualifications
For more information on Requirements/Qualifications, please contact the employer.
Comments and Other Information
For more information on Comments and Other Information, please contact the employer.
Comments and Other Information
The Los Angeles Community College District (LACCD) invites applications for the position of College Public Relations Manager. A College Public Relations Manager plans, develops, implements, and manages a comprehensive and effective public relations program for a college through strategic marketing programming, branding, internal and external publications, and information dissemination.
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COMPENSATION & BENEFITS
Monthly Salary: $9,948.79 - $12,324.81 ($119,385.48-$147,897.72 annual)
*Salary Information is based on a full-time, 12-month position
Health Benefits: District-paid medical, dental, and vision insurance plans for employee and dependents. A $50,000 life insurance policy is provided free of charge for each employee. A Health Reimbursement Account (HRA) with $1,500 contributed by LACCD annually.
Paid Time Off: 12 full-pay days and 88 half-pay days of illness leave per year, at least 16 paid holidays per year, and accrued vacation time from 10-24 days per year depending on the position. Other paid time off options are also available.
Retirement: Employees become members of the Public Employees Retirement System (PERS) pension.?Employees are also covered by Social Security.
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TYPICAL DUTIES
Plans, develops, implements, and manages a comprehensive and effective public relations program for a college by:
Formulating and recommending a strategic marketing plan, advertising and public relations campaigns, and branding strategies that will increase public awareness and enhance the image and funding sources of a college.
Enlisting the support of community and business leaders as advocates for the causes of a college.
Establishing and maintaining effective working relationships with representatives of local news media, community and college organizations, business and industry partners, and governmental agencies.
Advising college administrators, faculty, and staff in the effective use of messaging and other mediums to enhance the awareness and support for college programs and services.
Developing and maintaining standards for campus communications, including publications, web site and social media platforms, photography, and policies affecting college communication channels.
Collecting, developing, and organizing information for dissemination to college and community groups through a variety of media including radio, television, newspaper, magazines, newsletters, social media platforms, podcasts, email, and Web pages.
Writing and editing news releases, feature articles, special articles, speeches, postings, scripts, reports, and other communications, which describe and highlight college programs and activities including educational opportunities, accomplishments, athletics, recreation, theatre arts media, and fine arts media.
Developing internal informational materials newsletters, bulletins, web site postings, and related materials for college employees concerning policy and organizational changes, special programs, staff achievements, awards, and news of general interest to employees.
Coordinating the dissemination of information and materials regarding college programs and activities to representative of the news media, business and college community.
Monitoring issues and trends in the community and advises senior administrators on appropriate communications strategies.
Evaluating the effectiveness and efficiency of internal information, media relations, and community relation programs and making recommendations on appropriate modifications; assisting administrators with the creation and implementation of an effective communications plan and strategy.
Obtaining feedback from the public and college and District staff through surveys, public opinion studies, and/or group meetings concerning college programs, policies, services and actions, summarizing findings, and making recommendations.
Managing and creating the design and layout for publications including brochures, newsletters, posters, catalogs, web site content, and other publications.
Assuring that public relations and marketing goals are met in the content management of web pages and various social media platforms on behalf of the college.
Supervising the work of staff assigned to the office.
Developing and maintaining the public relations program budget.
Conferring with college administrators in the evaluation of sensitive communications and in the management of media relations during crisis situations; facilitating public safety information during an emergency or natural disasters.
Coordinating publication activities by, ensuring that specifications and production schedules have been met.
Representing the college at internal and external events, and serves as the spokesperson on designated public relations matters.
Attending and participating in various administrative and committee meetings on-site and off-site to gather information and identify publicity goals for a college.
Arranging the logistics of press conferences, ceremonies, meetings, special events, and itineraries for college officials and official visitors.
Planning, coordinating, scheduling, publicizing, and attending special college and community relations events.
Coordinating photo and/or video coverage of special events and distributing photos and/or videos to appropriate publications and sources.
Performs related duties as assigned.
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VACANCIES
A vacancy currently exists at Los Angeles Southwest College, 1600 West Imperial Highway, Los Angeles, CA 90047. The hiring list established by this examination will also be used to fill future vacancies as they occur during the life of the list.
Our Colleges include: Los Angeles City College; East Los Angeles College; Los Angeles Harbor College; Los Angeles Mission College; Los Angeles Pierce College; Los Angeles Southwest College; Los Angeles Trade-Technical College; Los Angeles Valley College; West Los Angeles College.
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MINIMUM REQUIREMENTS:
Education and Experience:
A bachelor’s degree from a recognized college or university preferably with a major in public relations, journalism, communications, marketing, or a related field AND four years of full-time, paid, professional-level experience in the planning and implementation of a public relations and/or marketing program. Experience in an institution of higher learning is desirable.
Special:
A valid Class “C” California driver’s license.
Travel to locations throughout the District is required.
For a complete job description including the Knowledge, Skills, and Abilities associated with the position please visit our website.
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HOW TO APPLY
Completed applications must be submitted through our online employment system – https://www.jobapscloud.com/LACCD/sup/bulpreview.asp?R1=23&R2=2109&R3=001. Please see our job board for the filing deadline.
For a listing of other job opportunities with the Los Angeles Community College District refer to our Web Page at https://jobapscloud.com/laccd/jobboard.asp.
- - -
SELECTION PROCESS
The selection process may consist of one or more exam parts which may include a training and experience evaluation, written test, performance test and/or oral interview.
Selection and promotion are based on a competitive examination process. Candidates who pass all exam parts are placed on an eligibility (hiring) list based on their overall exam score. In accordance with legal requirements, hiring departments may make job offers to candidates in the top three ranks of the eligibility list.
- - -
ACCOMMODATION
Our class specification generally describes the duties, responsibilities, and requirements characteristic of the position(s) within this job class. The duties, responsibilities, and requirements of a particular position within this class may vary from the duties of other positions within the class.
In accordance with the Americans with Disabilities Act (ADA), the Los Angeles Community College District provides reasonable accommodation to qualified individuals with covered disabilities on a case-by-case basis throughout the application, examination, and hiring processes and throughout employment. If an individual is in doubt about their ability to perform the duties and responsibilities of a position or possession of any other requirement noted in a class specification or job announcement, they should always apply for a position and request reasonable accommodation at the appropriate time.
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CONTACT US
Personnel Commission: class_jobs@laccd.edu
Phone: (213) 891-2129
Hours of Operation: Monday – Friday 8:00AM – 4:30PM
- - -
DISTRICT INFORMATION
The Los Angeles Community College District is the largest community college district in the nation offering educational opportunities to students in more than 40 cities covering an area of 882 square miles serving approximately 9.8 million residents. The LACCD is composed of nine comprehensive colleges and a District Office, which together employ approximately 2,200 classified (non-teaching) employees in 315 job classifications.
Comments and Other Information
The Los Angeles Community College District (LACCD) invites applications for the position of College Public Relations Manager. A College Public Relations Manager plans, develops, implements, and manages a comprehensive and effective public relations program for a college through strategic marketing programming, branding, internal and external publications, and information dissemination.
- - -
COMPENSATION & BENEFITS
Monthly Salary: $9,948.79 - $12,324.81 ($119,385.48-$147,897.72 annual)
*Salary Information is based on a full-time, 12-month position
Health Benefits: District-paid medical, dental, and vision insurance plans for employee and dependents. A $50,000 life insurance policy is provided free of charge for each employee. A Health Reimbursement Account (HRA) with $1,500 contributed by LACCD annually.
Paid Time Off: 12 full-pay days and 88 half-pay days of illness leave per year, at least 16 paid holidays per year, and accrued vacation time from 10-24 days per year depending on the position. Other paid time off options are also available.
Retirement: Employees become members of the Public Employees Retirement System (PERS) pension.?Employees are also covered by Social Security.
- - -
TYPICAL DUTIES
Plans, develops, implements, and manages a comprehensive and effective public relations program for a college by:
Formulating and recommending a strategic marketing plan, advertising and public relations campaigns, and branding strategies that will increase public awareness and enhance the image and funding sources of a college.
Enlisting the support of community and business leaders as advocates for the causes of a college.
Establishing and maintaining effective working relationships with representatives of local news media, community and college organizations, business and industry partners, and governmental agencies.
Advising college administrators, faculty, and staff in the effective use of messaging and other mediums to enhance the awareness and support for college programs and services.
Developing and maintaining standards for campus communications, including publications, web site and social media platforms, photography, and policies affecting college communication channels.
Collecting, developing, and organizing information for dissemination to college and community groups through a variety of media including radio, television, newspaper, magazines, newsletters, social media platforms, podcasts, email, and Web pages.
Writing and editing news releases, feature articles, special articles, speeches, postings, scripts, reports, and other communications, which describe and highlight college programs and activities including educational opportunities, accomplishments, athletics, recreation, theatre arts media, and fine arts media.
Developing internal informational materials newsletters, bulletins, web site postings, and related materials for college employees concerning policy and organizational changes, special programs, staff achievements, awards, and news of general interest to employees.
Coordinating the dissemination of information and materials regarding college programs and activities to representative of the news media, business and college community.
Monitoring issues and trends in the community and advises senior administrators on appropriate communications strategies.
Evaluating the effectiveness and efficiency of internal information, media relations, and community relation programs and making recommendations on appropriate modifications; assisting administrators with the creation and implementation of an effective communications plan and strategy.
Obtaining feedback from the public and college and District staff through surveys, public opinion studies, and/or group meetings concerning college programs, policies, services and actions, summarizing findings, and making recommendations.
Managing and creating the design and layout for publications including brochures, newsletters, posters, catalogs, web site content, and other publications.
Assuring that public relations and marketing goals are met in the content management of web pages and various social media platforms on behalf of the college.
Supervising the work of staff assigned to the office.
Developing and maintaining the public relations program budget.
Conferring with college administrators in the evaluation of sensitive communications and in the management of media relations during crisis situations; facilitating public safety information during an emergency or natural disasters.
Coordinating publication activities by, ensuring that specifications and production schedules have been met.
Representing the college at internal and external events, and serves as the spokesperson on designated public relations matters.
Attending and participating in various administrative and committee meetings on-site and off-site to gather information and identify publicity goals for a college.
Arranging the logistics of press conferences, ceremonies, meetings, special events, and itineraries for college officials and official visitors.
Planning, coordinating, scheduling, publicizing, and attending special college and community relations events.
Coordinating photo and/or video coverage of special events and distributing photos and/or videos to appropriate publications and sources.
Performs related duties as assigned.
- - -
VACANCIES
A vacancy currently exists at Los Angeles Southwest College, 1600 West Imperial Highway, Los Angeles, CA 90047. The hiring list established by this examination will also be used to fill future vacancies as they occur during the life of the list.
Our Colleges include: Los Angeles City College; East Los Angeles College; Los Angeles Harbor College; Los Angeles Mission College; Los Angeles Pierce College; Los Angeles Southwest College; Los Angeles Trade-Technical College; Los Angeles Valley College; West Los Angeles College.
- - -
MINIMUM REQUIREMENTS:
Education and Experience:
A bachelor’s degree from a recognized college or university preferably with a major in public relations, journalism, communications, marketing, or a related field AND four years of full-time, paid, professional-level experience in the planning and implementation of a public relations and/or marketing program. Experience in an institution of higher learning is desirable.
Special:
A valid Class “C” California driver’s license.
Travel to locations throughout the District is required.
For a complete job description including the Knowledge, Skills, and Abilities associated with the position please visit our website.
- - -
HOW TO APPLY
Completed applications must be submitted through our online employment system – https://www.jobapscloud.com/LACCD/sup/bulpreview.asp?R1=23&R2=2109&R3=001. Please see our job board for the filing deadline.
For a listing of other job opportunities with the Los Angeles Community College District refer to our Web Page at https://jobapscloud.com/laccd/jobboard.asp.
- - -
SELECTION PROCESS
The selection process may consist of one or more exam parts which may include a training and experience evaluation, written test, performance test and/or oral interview.
Selection and promotion are based on a competitive examination process. Candidates who pass all exam parts are placed on an eligibility (hiring) list based on their overall exam score. In accordance with legal requirements, hiring departments may make job offers to candidates in the top three ranks of the eligibility list.
- - -
ACCOMMODATION
Our class specification generally describes the duties, responsibilities, and requirements characteristic of the position(s) within this job class. The duties, responsibilities, and requirements of a particular position within this class may vary from the duties of other positions within the class.
In accordance with the Americans with Disabilities Act (ADA), the Los Angeles Community College District provides reasonable accommodation to qualified individuals with covered disabilities on a case-by-case basis throughout the application, examination, and hiring processes and throughout employment. If an individual is in doubt about their ability to perform the duties and responsibilities of a position or possession of any other requirement noted in a class specification or job announcement, they should always apply for a position and request reasonable accommodation at the appropriate time.
- - -
CONTACT US
Personnel Commission: class_jobs@laccd.edu
Phone: (213) 891-2129
Hours of Operation: Monday – Friday 8:00AM – 4:30PM
- - -
DISTRICT INFORMATION
The Los Angeles Community College District is the largest community college district in the nation offering educational opportunities to students in more than 40 cities covering an area of 882 square miles serving approximately 9.8 million residents. The LACCD is composed of nine comprehensive colleges and a District Office, which together employ approximately 2,200 classified (non-teaching) employees in 315 job classifications.