San Joaquin Delta College 

Stockton, CA

Marketing & Student Outreach Specialist

Salary Range: $4,965 - $6,103 per month

Closing Date: Sept 26, 2022

Class specifications are intended to present a descriptive list of the range of duties performed by employees in the class.  Specifications are not intended to reflect all duties performed within the job.

DEFINITION

Provide support for the institutional marketing and outreach campaigns including but not limited to electronic communication, advertising, events, and public information.  Share information with students concerning a variety of district programs, including, application requirements, deadlines, transfer programs, eligibility requirements for both state and federal aid, registration, and testing procedures; to respond to student questions regarding the various student services programs, majors, general education requirements, and graduation requirements; to conduct extensive outreach services to potential students and families.

SUPERVISION RECEIVED AND EXERCISED

• Receives direction from the Director of Marketing and Student Outreach.

Responsibilities and duties may include, but are not limited to the following:

• Assist in the development and implementation of a comprehensive District outreach, communication, and marketing plan focused on promoting the District as the College of choice and enhancing student recruitment and enrollment.

• Assist in the coordination of promotional and marketing projects; including advertising campaigns, social media marketing, and community outreach activities.

• Advise and share information with prospective students and families concerning District programs; refer students to various academic departments, campus services and offices for specialized assistance as appropriate.

• Utilize a variety of automated computer applications to update or modify reports; design and develop promotional literature, pamphlets, forms, displays, and web-site information on guidance services offered by the District.

• Coordinate the District's marketing outreach services including but not limited to scheduling presentation dates, campus visits, workshops, securing facilities and presenters.

• Develop and maintain a variety of electronic databases to track office records, reports, and presentations. 

• Assist and provide outreach service information to K-8 elementary-middle and high schools through group presentations in the community.

• Participate in various special events including career and college nights at area schools; represent and promote the District; respond to inquiries and serve as a facilitator to educate students about college programs and resources.

• Collaborate with District departments to schedule staff, coordinate resources, student services, faculty and staff as well other campus resources as needed.

• Coordinate campus-wide events to meet the overall outreach goals of the District and the division.

• Oversee student ambassadors and coordinate training throughout the year.

• Maintain a variety of files and records including student transfers, department changes, and inform students of adjustments as needed.

• Attend professional group meetings to stay abreast of changes in financial aid and institutional policies and procedures.

• Perform related duties and responsibilities as required.

Knowledge of:

• Principles, techniques, and objectives of marketing and communication as applied to a community college.

• Principles and procedures of financial aid awards and packages.

• Principles and procedures of student interviews and assessment.

• College and vocational education admission requirements.

• Organization, scheduling, and planning skills.

• College information, services, policies and procedures.

• Office procedures, and equipment including computers, word processing, Microsoft Power Point, and database software.

• Principles and practices of recordkeeping and electronic filing and record keeping.

• Community agencies and community-based resources.

Ability to:

• Conduct workshops and presentations to students, parents and college personnel.

• Conduct student interviews, recognize student needs, and make appropriate referrals.

• Apply eligibility criteria for Federal and State financial aid.

• Understand student support and success program process

• Work independently or in a team environment.

• Apply analytical and critical thinking skills.

• Provide information to students on the availability of programs and services.

• Respond to requests and inquiries from students, faculty, staff, and the general public.

• Communicate clearly and concisely, orally and in writing.

• Establish and maintain effective working relationships.

• Sit, stand, and walk for prolonged periods; extensive use of a computer keyboard; lift up to 30 pounds.

Education and Experience Requirements:

Education:

 • Bachelor's degree from an accredited college or university with major course work in business administration, marketing, or related field.

Experience:

• Two  years of marketing outreach, enrollment activities, or academic advising experience.

Language:

• Fluency in both English and Spanish languages is highly desirable.

License or Certificate

• Possession of or ability to obtain a State of California driver's license.

Apply Online:

http://50.73.55.13/counter.php?id=237768